Category Archives: Business

The Inspirational Story of Ocean Bloom

As a grandmother of four and a qualified aromatherapist, Ocean Bloom founder Cheryl Cleminson has always been interested in skincare. But it wasn’t until a member of her family was personally affected that she discovered the power of seaweed. “When my grandson Alfie was younger and suffering from baby eczema, we tried all the products on the market, even the natural ones, and he didn’t get ease from any of them,” she explains.

By chance, she got chatting to an elderly lady in the community, who mentioned in her day they would take the children down to the sea and bathe them. This was just the spark of inspiration that Cheryl needed. “I started thinking about it and I collected some seaweed and made a baby seaweed bath for him and his skin started healing,” she says.

She began experimenting by blending the seaweed with oils and created products for family and friends. They were a hit, and someone suggested she should make a business from it.  She subsequently enrolled in a business course with her Local Enterprise Office and began an in-depth study into growing seaweed and its health-giving properties.  It’s been a whirlwind adventure ever since.

 

Launching the Business

Cheryl confides that getting the business up off the ground was one of the bravest things she’s ever done.  She’s bootstrapped it from the beginning, handling everything from product development to filling the containers.  She notes: “To start a business, usually people save up or they have all these processes in place, I didn’t have anything in place. I would lie in bed and feel a bit panicky and think, ‘I’m too old for this’.”  But hearing how her products work made it incredibly rewarding. “I think people coming up to me and telling me that the products have made a difference to their skin is the biggest highlight,” she says. “If I can carry on making a difference to even a few people, that’s the best reward.”

 

The Importance of Good Advice

For anyone interested in starting their own business, Cheryl offers the following advice: “I think it’s important to have a bank who knows you and has a good insight into your business.  You can have a magnificent business plan but if you haven’t got a bank who believes in it, then it won’t work.  I believe going to your local branch, to people who know you, is so important.”

It was the staff at her local branch who first told Cheryl about MyBusinessToolkit, a package offering access to a suite of five leading business tools, from Sage Accounting and Payroll to the bOnline website builder. MyBusinessToolkit is free for 3 months when you open a Start-up Business Current Account before the 31st of March 2017.

Having access to MyBusinessToolkit through AIB and in particular Sage has helped Cheryl to keep everything organised. She explains, “Since using Sage in MyBusinessToolkit, I can actually see how much I have in my account and how much I’ve spent on products and that gives me an idea of where my account is at.” The software is also a huge timesaver. “At the moment my time is so taken up with the business and Sage just frees me up.” Knowing that she won’t have to move to new software when the business grows is also a huge plus. “I know that Sage will grow with my business,” she says.  “Some of the other packages can only cope with a small amount of money going through it, but with Sage there’s no limit so I can just carry it with me as I grow.” Being able to pick up the phone and speak to a dedicated customer support person from BCSG is also a huge plus.

Student in need of grinds

“We used to give grinds to other students while we were in college,” says Orla, explaining how the idea for their first business venture came about. “Sean graduated before me and found that he was inundated with requests for grinds. At first, he taught the students himself,” she explains, “but after a while he started hiring other tutors to do the work and taking a cut of their earnings.” It was at this point that the two came together and decided that this had the basis of a good business idea.

Taking the leap

Leaving their business consulting positions, they approached the student union bodies in Trinity College, University College Dublin and Dublin City University with the idea. They all agreed to partner with Orla and Sean and provide a service offering grinds to students in need. “It’s often the case that a certain percentage of students in one class need one-on-one attention from a tutor and it can’t be provided,” explains Orla. “Most lecturers are aware of this and happy for students to take grinds as a result. And that’s where we come in.”

The company launched last year, and since then Sean and Orla have branched out into providing grinds for Junior and Leaving Certificate students due to demand. “We decided that we’d set up a separate site for school grinds and started a new company called TutorHQ,” explains Orla. “It officially launched last September and has been doing incredibly well since.”

A unique offering

Challenges the business initially faced included the recruitment of tutors, not only in Dublin but in other parts of the country like Limerick, Cork and Galway. It’s also been a challenge to make students aware of the service and most of their marketing has concentrated on online ads. “Our ultimate aim is to provide a tutor for students, no matter where they are in the country,” Orla says. “But we also have to make students aware that we exist.”

At the moment, the company’s main competitors are grind schools. However, TutorHQ differs in that it offers one-on-one tutoring in the student’s own home. All tutors are vetted by the company and Orla stresses that they only take on those with a Leaving Certificate ‘A’ in the subject or a qualified teacher. What’s more, many of the grind schools do not allow online booking.

“We make it really easy for people to find the very best tutors in a short period of time wherever they are in the country,” adds Orla. “We’re like no other grind school. Our service is unique.”

Two months after it launched, TutorHQ already has over 700 tutors located throughout Ireland. What’s more, it’s being used by hundreds of students. Orla and Sean have now set their sights on the UK and are hoping to expand their business there soon.

Tools to help Start-ups succeed

“We couldn’t have done it so far without the help of AIB,” explains Orla. “Their support and MyBusinessToolkit have been invaluable.”

Choose Brand Names For Your Business Tips

It is important that brand owners be aware of the trademark registration process when choosing a new brand name. Not only should a brand name address the commercial needs of a company, it should also satisfy the legal requirements for registration. To qualify for registration, a trade mark needs to be distinctive so that consumers can easily identify the trade origin of products or services, say David Flynn and Mary Bleahene of FRKelly – Ireland’s leading Intellectual Property firm.

 

There are many types of brand names which do not qualify for trade mark registration and these include “descriptive” trademarks. A trade mark is considered descriptive if it has a meaning which will be immediately perceived by consumers as providing information about the goods and services on offer. For example, the mark DetergentOptimiser was refused registration for washing machines (laundry machines / dishwashing machines), the mark ELITEPAD was refused registration in respect of tablet computers and the mark Original Eau de Cologne was refused registration for cologne.

 

All of these trademarks provide immediate information about the goods being sold. The rationale behind forbidding registration of descriptive trademarks is that purely descriptive terms should be left available for all traders to use. However, it should be noted that trademarks which are merely suggestive of the goods or services are generally protectable.

 

Trade marks which attribute quality or excellence to the products or services on offer are also unregistrable because they are considered descriptive in a laudatory sense. Examples of laudatory terms include “Finest”, “Prime” and “Deluxe”. The reluctance to permit registration of laudatory trademarks is based on the belief that the customer will view the mark as a promotional or advertising term which describes positive aspects of the goods, rather than as a trade mark denoting trade source.

 

If a brand owner is concerned that its trade mark could be refused registration because it is descriptive / laudatory, the crucial question is whether the mark provides immediate information about the goods or services of interest.

 

If there is no direct and concrete connection then the mark should be able to be registered. Therefore, brand owners should make efforts to adopt brand names which are distinctive and do not describe characteristics of the goods or services e.g. Amazon for books, Starbucks for coffee or Apple for electronic goods. Non-descriptive trademarks are generally the most desirable brands and are much easier to protect and enforce than descriptive names.

National digital week be most famous these days

It might be most famous these days as the home of Olympic heroes Gary and Paul O’Donovan, but Skibbereen is rapidly gaining a reputation as a centre for digital excellence in Ireland. This week, the eyes of the tech world will be on West Cork as the country’s best and brightest come to town for the second annual National Digital Week, backed by AIB. From the 10th to the 12th of November, attendees can take in talks and demonstrations from over 70 experts, visionaries, and movers and shakers in the global tech scene.

As part of our ongoing commitment to the digital sector in Ireland, AIB are the lead sponsor of Skibbereen’s Ludgate Hub, Ireland’s first rural Digital Hub. The Hub offers local businesses world-class fibre-optic broadband in a state of the art 10,000 sq ft facility that rivals anything in Silicon Valley. AIB has also sponsored National Digital Week since its inception last year, and we’ve got big plans this year with a fantastic line-up of speakers on the AIB Brave Stage all week. Read on for our insider’s guide to the best talks, workshops, and entertainment at this year’s National Digital Week.

 Who to Catch

Kick off the festival on an inspiring note at the AIB Brave Stage, with some uplifting stories from our Digital Champions – including Trendster’s Harry McCann, Lord David Puttnam, and Dr. Seamus Davis from Cornell University. Or dig deep into the future of farming, with talks and demonstrations on tech, innovation and food science, from luminaries like Drone Expo Ireland’s Ian Kiely, THRIVE AgTech’s John Hartnett, and our own head of Agri Business, Tadhg Buckley – all on the Google Stage. We’ll be shining the spotlight on female leadership on Friday, with FM104’s Margaret Nelson, Geraldine Karlsson from DoneDeal, and Ericsson Ireland MD Zelia Madigan taking the temperature of women in digital. On Saturday, we’ll be talking all things Internet of Things, with Leonard Donnelly from ARTOFUS, Donal Sullivan of Johnson Controls Ireland, and Debbie Power from Vodafone. And if you’re a business owner, make sure to stop by the Google Digital Garage all day Friday and Saturday, where Google’s experts will be offering free one to one sessions for all festival attendees to give you a crash course in all the skills to take your company to the next level online.

 

Where to Go

The bulk of the action during National Digital Week will take place at the West Cork Hotel in the centre of Skibbereen. You won’t be able to miss the AIB Brave stage. We’re right beside the registration area as you enter the hotel – and adjacent to the Food Hall if you’re feeling peckish. Still feeling lost? You can check out the event map here. The National Digital Week website also has you covered for accommodation, with info on some of Skibbereen’s best hotels and B&Bs.

 

What to do After Hours

You won’t be short of things to do once the talks end and the real networking begins in the pubs and restaurants of Skibbereen. On Thursday night, NDW attendees can take a tour of some of the town’s best bars with entertainment including a trad session from local legends, Brendan McCarthy and Derry Moynihan, an old-school storytelling session in Annie May’s pub, and a special performance from folk duo Alchemy in The Corner Bar to round off the night. If you want to sample some local cuisine in spectacular surroundings, The Church restaurant is housed in a 19th century Methodist church which retains its original stained glass windows and has a crowd-pleasing menu to provide some serious festival fuel. On Saturday, rabble-rousing festival favourites the Booka Brass Band will finish the week off in a style with a gig at the Google Stage, before DJ Ian Richards takes the party into the early hours with a party-starting mix of funk, soul, and rock & roll.

National Digital Week takes place from 10th – 12th November in Skibbereen, West Cork. Get all the info you need at the official site and stay tuned to AIB’s social channels for exclusive video content from the festival.

Success business for five years story

“Most days I’m so busy that the phone is constantly ringing,” he says. “It’s hard work but I’m not complaining.” Although he has long had a love of photography and always showed an artistic flair, Evan studied Sound Engineering after school. He soon found it was not for him and left after a few months to take up a role as an assistant chef working on Irish Ferries. It was only when he was made redundant in 2011 that he decided to study photography.

 

A Change of Direction

“Taking pictures was always a hobby for me. It never occurred to me to try to make a living from it,” he says. “But when my friend’s mother suggested that I do a year-long course in photography at Marino College of Further Education, I decided to give it a go. After that, I did work experience with fashion photographer Barry McCall.”

Evan was then offered a place on a fine art photography course in Dun Laoghaire Institute of Art, Design and Technology. Although it was a four-year course, Evan found he was being offered work with top clients after just two years and decided to leave. He hasn’t looked back since.

 

Learning on the Job

“I threw myself into it head first,” he laughs. “And in many ways, I learnt on the job. It helped that it was around the time of the changeover to digital from analogue photography.”

However, he emphasises that it’s not just the ability to take a good photograph that makes a good photography business. “You have to have people skills too,” he says. “And be good at marketing yourself. Of course, there is all the admin to manage too. It may sound glamorous – and believe me, it is at times. I travel all the time, work with celebrities and shoot in exotic locations. But it is a lot of hard work and you’ve got to have a good work ethic.”

 

Getting the House in Order

That’s where AIB’s MyBusinessToolkit came into play. Evan discovered the service when he opened a business account with AIB last year and has found it an invaluable tool ever since. “My accountant used to laugh at my accounts,” he says. “Realistically, it’s hard to keep track of finances when you are working all day on the job and you’re tired in the evenings.”

“What’s more, in the first couple of years I had to spend money to update my equipment on a regular basis. I needed a good computer and hired a studio on George’s Street. I used to just spend without thinking about what money was coming into my account, and I used a personal account for business so I mixed the two.”

These days, however, he is much more organised. He finds Sage and Receipt Bank from MyBusinessToolkit particularly helpful. “Sage allows me to monitor exactly how much money is coming into and going out of my account,” he says. “And the Receipt Bank feature is amazing. It categorises everything that I spend and means I don’t have to keep bits of paper.”

Evan feels that AIB have been hugely helpful since he opened a business account with them last year. “AIB have been friendly and helpful from the start. They even ring me up every now and then to ask how the business is going. I appreciate the personal touch,” he says. “I’ve also started to think about saving money for the future, which is something I never really did before. I would recommend them to anyone starting up a business.”

Find opportunity to grow their business

The European B2C eCommerce market will break the €500 billion barrier in turnover this year. While growth is slowing down in major markets such as the UK, Germany and France, there is rapid growth in other countries such as Southern and Eastern Europe. The UK market has a turnover of €157 billion and is ranked number one in Europe, while Ireland is ranked 17th, but experiencing double digit growth.

 

Ireland vs UK eCommerce Landscape

The UK eCommerce market has more than doubled in the last five years, yet only 9.5% of retail goods are purchased online – over 90% are purchased on the high street. Despite this, the eCommerce market is growing fast, as more Europeans are shopping online, and on a more regular basis. The population aged 15+ in the UK is 53.6M and in Ireland it’s 3.6M. Despite this staggering gap the % gap is not as large when looking at our internet users (93% for UK and 82% for Ireland). However when we drill down to those of us who shop online the percentage gap widens again (81% of internet users in the UK shop online and in Ireland it’s 52%).

 

Free shipping is one of the key drivers to encourage consumers to shop online more often. However, many online retailers are still not offering this service. This is especially a challenge for smaller businesses where there are tight margins and the average selling price can be small. It makes it harder for them to absorb the costs. We analysed over 180k online retailers and took a deeper look at the shipping market; from those who offer free shipping, to those who declare international shipping upfront and who is ranking tops in the ecommerce shipping market.

You can read the full report here. Of the online retailers analysed 36% of Irish online retailers’ offer free shipping with the UK coming in at 34%. Only 20% of Irish and 22% of UK online retailers state availability of international shipping upfront. And here’s who ranks for the biggest market share  – An Post (31%), Fastway (12%) and DPD (10%) in Ireland and Royal Mail (45%), Parcelforce (8%), DHL (6%) in the UK  – see the top ten ranking in the report here.

There is no loyalty among online retailers with regard to who they ship with so it’s interesting how the market share changes when analysing the top Irish websites that are doing over $1 million in online volume – AnPost continues to hold top position. However, Fastway drops down to 5th position and UPS jumps up to second. Similarly in the UK Royal Mail continues to hold top position. And, Parcelforce slips down the table to fifth position and DPD jumps up to second.

Spourt Love them or hate them

When it comes to sprouts, the Weldon brothers have a lot of pedigree. They’ve been growing them for decades. “The farm has been in the family for around four generations,” Anthony says. “It was traditionally vegetable and cereal growing, but it’s only in the last few decades we decided to concentrate on sprouts specifically.”

“They’re obviously originally from Brussels, but sprouts would have been grown in Ireland from the early part of the last century,” he explains. “My grandfather grew them and he was a young man in the 1916 Rising.”

 

A Growing Reputation

Brussels sprouts will certainly be making an appearance in the Weldons’ Christmas spread. “I would eat them three times a week,” Anthony says. “The traditional way is to cook the sprouts in the same way as bacon and cabbage, with the sprouts done in the bacon water.”

And younger generations are finding new ways to spice up the sprout with creative cookery. “Just yesterday, my nephew made up a sprout salad with maple syrup and beetroot and it was absolutely delicious,” Enda explains. “Everyone was filling their plates.”

Along with daring new recipes, modern growing techniques and varieties have contributed to a serious uptake in the humble sprout’s reputation. “We plant them a lot earlier than we did traditionally, and we grow them now on a slower regime,” Enda explains. “That way, they use all the natural trace elements that are in the ground.”

“The varieties we have now are a lot sweeter,” Anthony says. “I think that’s what put people off them years ago. They were used as a threat, ‘We’ll give you sprouts if you don’t behave yourself!’ but I think that’s changing now. Thankfully for us,” he laughs.

Preparing for the Christmas Rush

December is definitely the busiest season for the Weldons – with around 50% of their production geared towards the Christmas rush. “The actual volumes that go through in Christmas week are easily twenty times what goes through in a normal week,” Anthony says. “In a normal week, one harvesting machine will suffice but on Christmas week, we need three.”

“We’re coming into the mad season now,” Enda says. “It’s very different from normal operations during the year because we have to take on a lot more people and train them. And we put the show in operation ‘round the clock for about 8 or 9 days. We harvest, size grade, quality grade, pack, and deliver all within around 24 hours. You have to be able to get it done when the crunch comes at Christmas.”

 

A Unique Challenge

And the sprout itself is a tricky customer, as Anthony explains, “It’s probably the most difficult brassica (plants belonging to the mustard family) to grow. The sprouts themselves are fully exposed to the elements at all times. “

This year, a lack of sunlight during the summer has contributed to a sprout shortage across Europe. “We had a reasonably good growing summer,” Anthony explains, “but because we had a lack of sunshine, the crops have tended to grow higher to (reach the) light this year. And as a result, we’ve had a smaller sprout size.”

 

The Benefits of Flexible Finance

Because of the seasonal nature of their work, the Weldons often need fast access to farm finance. “AIB are a huge part of our business, especially in terms of leasing arrangements,” Enda says. “When you’re cropping, you’re taking a chance every year. We personally take that risk, but the bank also takes the risk with us.”

“We’ve availed of financing from AIB over the last twenty years and we’ve always found them very flexible and easy to deal with,” Anthony says. “Sometimes opportunities arise when you need quick decisions. And you need fast clearance from the bank if you’re going to finance something.”

Do you know that phone System Can Improve Your Customer Support

‘Preaching to the choir’ is an expression which comes to mind when someone tells business owners that the customers they already have are important. Of course they are. Having said that, in today’s commercial environment, there is an increasing focus on customer experience. From an existing customer perspective, the most critical function to get right is of course customer support and service, writes Neil Doyle from Blueface.

Customer support or service interactions have the potential for a wide variety of outcomes – both good and bad. Customers contact your support team when they have an issue. Understanding this and making the interaction as efficient and effective as possible should be your goal. If you deal with the issue well you’ll have a happy customer, and potentially positive recommendations. Worst case scenario, you could be losing business.

How you use your phone system can be a key determinant of how your customers perceive your support service and their experience with your organisation. The option for the customer to speak to someone in the business over the phone is a communication method commonly offered in customer service. However if your employees are picking up the phone to someone who has already been transferred two or three times, you’ve already given your customer a bad experience.

Identifying ways to improve the experience your customers have with your support function, or company as a whole, can be tricky. One place to start at is when your customer makes the call. Here are four ways which your phone system can improve your customer support experience, before and during each call:

 

1. Use interactive voice response with time of day settings

Interactive voice response (IVR), otherwise known as virtual receptionists are used to direct those calling your business to the appropriate person by providing a menu of options which the customer can select. The longer your customer spends on hold or being transferred from department to department the more you are failing in providing them with an efficient and effective interaction.

Everyone has had poor experiences being left on hold waiting to be transferred. Use an IVR and avoid subjecting your customers to this. When constructing your menu, ideally have an option for each of your main customer facing departments. You should also finish with something similar to ‘for all other queries press 0’. This means even if your customers are unsure, they still have an option to press.

Time of day settings allow you to provide different instructions or menus depending on when a customer calls. For example, if a customer calls outside of office hours you can play a message which tells them your office is closed, what time it will be open at and provide an alternative contact method such as your customer service email address or a specific out of hours number. Accurately setting the expectations of your customer in terms of response or resolution time is critical for good customer service experience.

 

2. Use ring groups

A ring group is a feature which allows a number of phones to ring when one number is dialled. For example, when a customer selects the menu option for support on your IVR, it is possible to have every team member’s phone ring. If each team member’s phone is calling the chances of the call will only be missed or not answerable immediately if the whole team is already busy.

Using a cloud phone system it is also possible to add extra steps if the ring group goes unanswered by the whole team. After a certain amount of time, you could redirect the call to the department manager before eventually to a voicemail box. A common mistake that businesses make is not having a voicemail box as the end point for every possible path a call can take. After waiting on hold to speak to someone and being transferred around the sound of a disconnected line is disheartening to say the least.

Adding a voicemail box will allow you to set a voicemail greeting which can explain that all employees are busy for the moment and once again offer an alternative means of contact.

 

3. Everyone in your organisation needs an internal transfer number accessible via a centralised document

From time to time a customer with an issue is going to call the number for a different department or pick the wrong menu item. In this case, the first step is to get them talking to someone who can help with their problem. This means call transfer.

With a cloud phone system, setting up internal transfer numbers such as 102 or 2007 for each employee can be accomplished with ease. Make sure that each member of your organisation, with a priority on those which are customer facing, have an internal transfer number set up.

An updated and detailed list should be kept centrally via a resource such as Google Drive or Office 365 with each person’s transfer number. Using this, whoever takes a call should be able to easily transfer the customer to the right place. It certainly beats asking your customer to call the organisation’s main number again and dial 3 for support.

Academy Summit tour kicks off with visit to The PorterShed

A full house, with guests coming from near and far, were treated to an outstanding evening, packed with great chat and invaluable advice. Local start-ups DoughBros Pizza and Independent Brewing Company were on hand to share their wonderful pizzas and beers with attendees, while 2016 AIB Start-up Academy runner-up Blackwater Distillery supplied the ever popular gin cocktails.

Hosted by Galway native Gráinne Seoige, the event kicked off with a panel discussion with some of the region’s leading entrepreneurs – Senator Pádraig Ó Céidigh, former owner of Aer Arann, Aoibheann McNamara, proprietor of ArdBia and co-founder of The Tweed Project, David Cunningham, CEO of Lean Start-up Summit and PorterShed board member and Padraic Joyce, founder of PJ Personnel and former Galway footballer. The panel discussed a wide range of business issues, with exceptional honesty and passion.

Two up-and-coming entrepreneurs, Emer Cooney of Hydrasure and Ciara Garvan of Workjuggle both delivered pitches to a judging panel of Evin Cusack, Head of AIB Galway, Mary Rodgers from PorterShed Innovation Community Manager, David Murphy of the Irish Times and John Breslin, NUI Galway and PorterShed Director.

The judges were faced with a difficult decision as both Emer and Ciara delivered excellent pitches. However, Emer Cooney of Hydrasure was selected as the winner, meaning that she now goes on to take part in the AIB Start-up Academy programme. Hydrasure is an award-winning start-up based in Co. Wicklow that provides smart stabling solutions to the equine & agricultural industries.

The evening wrapped up with presentations from Harold Craston of Google and Hannah Braithwaite of BCSG, who kindly shared key business tips and tools with the audience with MyBusinessToolkit.

We now move on to Cork next week for the second AIB Start-up Academy Summit and if Galway is anything to go by, we’re in for a treat!

Limited Company Compliant

When you incorporate a limited company in Ireland, one of your main concerns should to be to keep the company (and directors) fully compliant from a legal, company secretarial, taxation and accounting perspective. With the level of corporate regulation continuously increasing in Ireland, it is of vital importance to the company and its officers to ensure all such legal responsibilities are met. If you are the director of an Irish company, these tips from Andrew Lambe of Company Bureau Formations Limited can help you and your company stay on the right track.

 

Hire a good Accountant

One of your main priorities as a business owner is to oversee your company’s accounting and tax obligations. A good Accountant is worth their weight in gold, and can take a huge burden off your shoulders. They can take care of your company’s annual returns, payroll, VAT returns, CT returns and statutory annual accounts. It is vital that you choose a dependable Accountant to carry out these tasks as mistakes can be costly.

 

Ensure your company secretary is capable and keep your statutory registers up to date

By law, every Irish company is required to appoint a company secretary. The main duties of a company secretary are to ensure that the company complies with the law, manage the company’s daily administration and any additional duties that company directors may delegate. Whilst there is no qualification requirement for this role, it is important that your company secretary possesses the skillset and knowledge required to keep your company compliant.

The secretary will generally maintain the statutory company registers, which are required to be maintained under the Companies Act. The statutory registers include the register of directors and secretary, members, beneficial owners, transfers, directors and secretary’s interests and debenture holders.

 

Know your dates and put your company on a ‘watch list’

Once your company has been incorporated, it is good practice to add your company to a ‘watch list’.  A watch list will remind you via email that your company’s Annual Return Date is approaching and it will alert you should any changes be made to the company at the Companies Registration Office. Core.ie provides this service free of charge once you register with them.

 

Understand your role as a director

Company directors’ have a wide range of responsibilities which can be quite diverse. Company directors have to comply with the Companies Act 2014 and have duties under Common law. If a director is found to have breached company law, he or she can be liable to penalties that can range from a fine up to €500,000 or a maximum jail sentence of 10 years. There are different categories of offences ranging from 1-4 under the Companies Act.

To avoid such circumstances, company directors should become familiar with the responsibilities and duties of the role. Information can be found on both the CRO and ODCE websites.